Links Concierge

Creating a beautiful new brand for a one-of-a-kind luxury concierge service.

Logo design
Visual identity
Brand expression
Design for Print
Website design
Communications
Social media assets

Links is a one-of-a-kind luxury concierge service, providing a range of prestige services and experiences for an exclusive clientele, both in the UK and around the world.

Working with a brand consultant, together we developed the brand, website and digital channels to align a diverse set of audiences. We quickly established Link's profile and positioning within a crowded market, capturing the essence of how personal it is – and all about ‘you’.

The design solution involved creating a logo that reflected the founder's personal connections; a colour palette and monogram that tonally expressed the brand personality; and a graphic language that played on the idea of experiences and the senses. Beautiful print finishing and subtle textures helped to complete the elegant, understated brand.

The website has been very successful in inspiring potential customers to get in touch, so that the team can convert them into customers.