Services
I help organisations define, express and deploy their brands across identity, digital and communication environments. Services can begin at identity or focus on rollout and brand stewardship, depending on what the organisation needs.
Core services—
Starting points
Engagements vary in scope. Some begin at identity, others at rollout or ongoing communications. I work directly with founders, directors and strategy partners to establish objectives, requirements and timelines.
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Developing visual identity systems that scale across print and digital environments, with guidance on application, usage and consistency.
Includes:
logotype & symbol
colour palettes
typographic system
imagery style
graphic language
illustrative applications
brand asset library
brand guidelines
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Creating guidelines and toolkits that support adoption, collaboration and long-term brand governance across teams and markets.
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Designing websites and digital interfaces that express the brand clearly and perform effectively for defined user and business needs.
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Supporting the rollout of learning platforms and training environments, including LMS design & build, UI components and communication assets.
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Designing digital assets and communication systems for ongoing brand activity, including social, email and internal communications.
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Designing printed collateral, brochures, reports and publications where clarity, hierarchy and craft are essential.
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Extending brands into physical environments including event collateral, signage and spatial communication.
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Creating illustrative systems and visual communication tools that support understanding and brand expression.
— CLIENT TESTIMONIAL —
“Her work in developing our website and all aspects of the branding including the logo has been excellent in every respect.”
Gianni Moor, CEO, Aquila Built Health®
Extended Network
For projects requiring broader expertise – such as naming, strategy, brand platforms, copywriting, development or research – I work with a small network of trusted specialists I’ve collaborated with for many years. This allows projects to scale without adding unnecessary layers or overhead.
— CLIENT TESTIMONIAL —
“She has made a significant difference to our business and has given us a truly distinctive style that has stood the test of time.”
Nina El-Imad, Director, Simpson Booth
For new project enquiries or to request a proposal, please get in touch.